Overview

During its initial establishment, the Young Democrats of Vermont contracted me to create a logo and brand identity that would legitimize them from their outset. The Green Mountain State organization gave me creative freedom to take the branding in any direction.

Approach

I developed a unique logomark and wordmark using the outline of the state of Vermont as the right stem of the letter V. I also designed a maple leaf pattern and created some social media templates to show VTYD the branding in action.